At Visual Effects Optical, the customer isn’t always right
(Crains Business, Chicago) By: Lisa Bertagnoli, October 1, 2012 Chet Steinmetz knows what customers are looking for in eyeglass frames before they do. Correction: Dr. Steinmetz, an optometrist and owner of Visual Effects eyewear boutique in the Clybourn Corridor, knows what he would like to see on customers’ faces, minutes after they walk in the […]